Category: Harvard Business
Ways to Explore Cloud Computing
Andrew McAfee, principal research scientist, MIT Center for Digital Business, offers three suggestions for experimentation.
Turn Customers into Promoters
Fred Reichheld, fellow and founder of the loyalty practice at Bain & Company, explains how Apple builds loyalty.
Crafting the Luxury Experience
Robert Chavez, CEO of Hermès US, explains why employee engagement and an online presence are key.
Get Ready for Your Next Assignment
Katie Smith Milway, partner at The Bridgespan Group, explains how to make the most of an internal move.
How to Stress-Test Your Strategy
Robert L. Simons, Harvard Business School professor, explains why management teams must ask themselves tough questions.
How to Build a Brand Like Corona
Rohit Deshpandé, Harvard Business School professor, describes ways that emerging market companies can overcome consumer bias against their products.
The Path to Peak Performance
Dr. Edward M. “Ned” Hallowell outlines the five steps necessary to excel at work: select, connect, play, grapple and shine.
Rethinking Capitalism
Michael E. Porter, Harvard University professor, explains why business leaders must focus on shared value–creating products and services that benefit not only the company but also society.
The Best Way to Play Office Politics
Linda A. Hill and Kent Lineback, authors of “Being the Boss: The 3 Imperatives for Becoming a Great Leader,” describe the three types of networks you need to succeed.
